Red Milwaukee sign in downtown of the city.

Forward Space expands operations to service the Milwaukee area

Chicago-Based Commercial Furniture Dealer Begins Service to the Milwaukee Office Interiors Market

AUGUST 26, 2019

MILWAUKEE and CHICAGO, August 26, 2019 – Today, Forward Space, LLC, an independent office furniture dealership, was approved to expand its operations to become the authorized Steelcase dealer in Milwaukee, Wisconsin. Forward Space is a large Steelcase dealer in the Chicagoland Area that has committed its full resources and capabilities to serve the Milwaukee office interiors marketplace.

“We are thrilled to move forward in Milwaukee. We plan to leverage the strength and stability of our Chicago enterprise to provide the best service available, while also hiring approximately 20 Milwaukee team members to be led by local industry expert Elizabeth Lewis,” states Jenny Niemann, principal owner and CEO of Forward Space. “We are proud to represent the Steelcase brand in Milwaukee, providing our customers with engaging spaces and environments inspired by advanced research, insights and innovative products,” says Niemann.

Elizabeth Lewis, VP of Sales for Forward Space, says “We’re looking to open our own new office in the 3rd Ward district. From there, our goal is to collaborate with clients and the architecture and design community to create great spaces while making the complex process of furniture selection, procurement and logistics simple.”

About Forward Space

Forward Space, LLC helps clients propel their organizations forward, bringing to life the spaces and environments that are designed precisely for their purpose. We offer comprehensive service and support for workspace planning, procurement, delivery, installation, and on-going maintenance to support our clients’ goals and vision for tomorrow. With interior designs and products to meet any budget, our focus is on the greater Chicagoland and Milwaukee marketplaces; however, we also offer national service and support capabilities. We are a woman-owned business and proud to represent the Steelcase Inc. product lines.